Influencer Managers will be responsible for building and maintaining relationships with influencers across digital platforms to enhance brand visibility, engagement, and conversions. The role will be focused on identifying, onboarding, and managing influencers, ensuring campaigns align with brand objectives and deliver measurable results.
Key Responsibilities:
- Identify and onboard influencers aligned with brand objectives and target audiences.
- Develop and execute influencer marketing campaigns in collaboration with marketing teams.
- Negotiate contracts and ensure compliance with brand guidelines and legal standards.
- Monitor influencer content to ensure quality, consistency, and alignment with campaign goals.
- Track campaign performance using analytics tools and report on KPIs such as reach, engagement, and ROI.
- Maintain long-term relationships with influencers and foster trust and collaboration.
- Stay updated on influencer marketing trends, emerging platforms, and competitor activities.
- Manage budgets and ensure cost-effective influencer collaborations.Coordinate with creative and social media teams to integrate influencer activities into broader campaigns.
- Ensure timely deliverables and accountability in all influencer-related actions and outputs.
Requirements:
- Bachelor’s degree in Marketing, Communications, or a related field.
- 1–3 years of experience in influencer marketing, social media, or brand partnerships.
- Strong negotiation and relationship-building skills.
- Exceptional written and verbal communication abilities.
- Ability to manage multiple projects under tight deadlines.
- Proficiency in influencer discovery and analytics tools.
- Familiarity with major social media platforms including Instagram, YouTube, Twitter, and emerging channels.
- Excellent organizational skills and attention to detail.
- Proven ability to stay professional and solution-oriented under pressure.
- ideal Candidate should have a laptop in good working condition.